The Villeroy & Boch Group is one of the global leaders in premium dining & lifestyle, as well as bathroom and wellness products. Founded in 1748 and headquartered in Mettlach, Germany, the company stands for innovation, design and quality. With its two main brands Villeroy & Boch and Ideal Standard, the Group has about 12.000 employees and is present in around 140 countries worldwide.
Your Tasks and Responsibilities:
Marketing Strategy & Campaigns: Development of the annual marketing calendar; planning, execution, and post-processing of promotions, events, and in-house exhibitions (including evaluation & communication)
Customer (wholesale, retail and installer) & Sales Support: Creation of marketing packages for key initiatives, handling customer/sales inquiries (presentations, information), local adaptation of materials, and support for exclusive customer assortments
Digital Marketing: Support digital activities including customer online platforms and conception/text/design of e-mail newsletters in coordination with relevant departments
Brand Experience: Ensure strong brand presence thru definition of effective product placements and related campaigns in alignment with sales.
Advertising & PR: Coordination of advertising activities (briefing agencies, sending to customers), alignment of the content plan with PR colleagues, handling of retail associations
Budget Management: Marketing Budget - planning, order creation, reporting
Your Profile:
experience in trade marketing and the tasks and related formal education
project management skills and experienced in coordinating cross-functional teams and external partners
strong communication and execution skills when working with stakeholders e.g. sales, brand marketing and retail partners
creativity with commercial focus and proactive mindset
fluent in German and English
Think outside the box with us! #shapeandcreate
